Virtual Staging in New York City

Homebuyers and renters think about spaces differently when they can see their full potential. That's why staged homes fly off the market for 17% more money and 87% faster than non-staged homes. If you're leaving your listings up to the buyer's imagination, you're leaving money on the table.

But, as most NYC real estate agents already know, there are a few major problems with traditional home staging.

It typically costs about 1% of the home's selling price to physically stage a home. Plus, it's not exactly a walk in the park to carry expensive furniture to a 900 square foot apartment on the 14th floor. This drives staging costs up. It can cost well over $5,000 to stage a studio apartment in a high rise building.

For a larger home with 3 or more bedrooms, costs can easily skyrocket past $30,000.

Those costs don't include moving and storing the client's furniture if the property is still occupied. And if you want to move quickly and get an apartment on the market ASAP, you're in trouble. It takes a bare minimum of one week to get a home physically staged. You must allow time for the stagers to schedule with your building, use the loading areas and elevators for large items, and follow any necessary rules to avoid disrupting the flow of the building for both staging and de-staging.

Even with the additional costs and inconvenience, the biggest problem with traditional home staging is often the inventory limitations. Some home stagers have limited access to appropriately scaled and styled furniture and decor, and aren't professionally trained to understand your needs. They may only have a small selection of items to stage your home, limiting their ability to masterfully design your spaces.

For high-rise buildings, your staging company will choose furniture that is physically easy to move, even if it isn't the best style for the property.

So how can you take advantage of the selling power of home staging without spending your entire commission check, stressing over weeks of planning, and limiting your design choices?

By using virtual staging.

Virtual home staging allows you to show renters and buyers the beautiful potential of every space without the logistical nightmare.

Not only do you receive a beautifully staged design, but one that is optimized for selling real estate.