Access the latest interior design training and advice from professional interior designers and passionate do-it-yourselfers to learn how to design professional-looking rooms that will make you and your guests swoon.
From: Matt Langan, Creator of Stuccco
To: Homeowners who'd like a simple way to improve the design of their homes without spending a lot of time or money.
What if you had the skills to beautifully design any room in your own home?
Not only would this save you time and money, it would also make your place feel like your place - it would have your unique touch and personality.
It would be cool to let your friends and family know that you were the one responsible for making it all happen.
Imagine walking into a room you designed. You’d feel happy and proud, right?
It’d be great to actually have the place you imagined having when watching shows on HGTV and scrolling through feeds of gorgeous homes on Insta, Pinterest, etc., thinking, “One day…”
If you’re like I was when I moved into a new place without much money, time, or design know-how, you’re probably thinking that having a beautiful home isn’t possible. Just a few years ago, you’d be right…
Historically, if you wanted to design your home, you had three options:
The first two “options” aren’t really options at all. Most people don’t have this kind of money or time, especially if you’re paying off student or car loans, have a mortgage or rent payment, raising kids or pets, etc.
That brings us to the third option: Ask a friend (or Google) for free advice.
First, you normally get what you pay for, so I was suspicious. But because I was desperate for help and curious when I moved into my new place, I proceeded anyway.
I asked a few design-savvy friends for their advice and I visited Houzz and Pinterest, looking for answers and ideas. I got what I thought was pretty good advice but as I started implementing the recommendations, I discovered that option #3 was the most flawed option of all.
The recommendations weren’t personalized. They were on trend and on budget but didn’t match my style. My place would have looked like someone else’s.
The recommendations weren’t consistent. In isolation, the tips were good. One friend recommended I go with a 50's style Smeg refrigerator for my kitchen. I love those, but it would’ve stuck out like a sore thumb in my rustic-contemporary home.
The recommendations weren’t complete. A friend told me I needed to replace my linoleum kitchen floor with ceramic tile. I agreed and we found a terrific option but she couldn’t tell me how to install them. In the end, I had to have a professional do it for me.
I was copying, not understanding. I’d hear things like, “Buy this chair, don’t buy that chair… That table looks good, but it’s too small...” I was being delegated tasks. I was hearing what to do, not why to do it. I wasn’t gaining knowledge I could use to design the next room. I wasn’t in control of the process or the look of my home because I was blindly taking orders.
These were the three options available to you just a few years ago. They’re still available today, but they’re fading fast because they’re flawed. These three options represent the Old Model of home design.
When most people think of interior design, they think of a rich housewife working 1-on-1 with a full-time in-person interior designer. But this isn’t what most people want - and certainly not what they need.
What most people want is a quick, affordable, and fun way to make their homes look good.
You’ve got a house that’s not looking good (it’s either an intimidating empty canvas or it’s full of outdated or mismatched stuff) and you want to fix the problem. You want it to look nice. You want to have friends and family over and hear them say, “Wow, you know what? This looks damn good.” It’s that simple. This is what most people want.
The New Model is instant access to designers and education so you can get results in a fraction of the time and for a fraction of the cost vs the Old Model. Stuccco represents the New Model, which is quick, affordable, and fun.
The New Model has three options:
When you compare the options that were available to you just a few years back vs. what you can do on Stuccco, there’s no comparison. The Old Model is like driving to Blockbuster to rent a VHS cassette. The New Model is like logging into Netflix.
Below is a handy table that shows how the models and their options compare.
|What It Is||Quality||Price||Time||Custom?||Effort||Best For|
|DO IT YOURSELF (DIY)||Design a room on your own. Rely on free tips and info gathered haphazardly.||Varies||Varies||At your own pace||Yes||High||Handy; has a lot of time and little money.|
|IN-PERSON INTERIOR DESIGN||An interior designer meets with you in person and designs a room for you.||Excellent||$2,000+||30+ days||Yes||Low||Rich & famous; not handy; wants a custom design; has a lot of money and little time.|
|NEW MODEL (STUCCCO)|
STUCCCO INTERIOR DESIGN
|An interior designer meets with you online and designs a room for you.||Excellent||$99 - $599, depending on the plan you select||1 - 14 days, depending on the plan you select||Yes||Medium-Low||Somewhat tech-savvy; wants a custom design; has little time.|
ROOM DESIGN TEMPLATE
|A room design template that you implement on your own.||Excellent||Starting at $99||Instant||No||Medium||Somewhat tech-savvy; willing to sacrifice a custom design to save money; has little time.|
|References online training, community, and advice to design a room on your own.||Excellent||$19.99/month (free 7-day trial)||At your own pace||Yes||Medium-High||Wants to design on their own; wants to stay on top of the latest trends, ideas, and news.|
Stuccco Insider includes everything you need to be able to design a beautiful room on your own. As an Insider, you can...
There are so many reasons! Here are a few of my favorites...
1. You'll get valuable skills you can use forever. You'll be able to learn how to design a beautiful room and use that knowledge over and over and over again in as many rooms as you want.
I’ve used this knowledge to design my bathroom, bedroom, living room, and kitchen. Every room dramatically improved. But don’t take my word for it, here are reviews from real Airbnb guests who stayed at my place…
You can design a room once and you, your family, friends, renters, pets - anyone who visits - will enjoy the benefits of doing so for years to come.
2. You'll be able to improve one of the biggest financial assets of your life. The average American spends 41 percent of their money on housing (the biggest category of expenses by far). Check this chart out...
Your home will probably be your biggest tangible financial asset. It's smart to improve it so you can maintain or increase its value, charge more for rent (like I was able to do on Airbnb), or facilitate a quick sale when you're ready to move.
3. You'll be happier.. The average American spends 87 percent of their time indoors, mostly at home. Wow!
Let's say you improve the design of your bedroom. Now instead of walking into your bedroom and thinking, “Ugh, I hate this," you're smiling and feeling at ease while thinking, “I’m so proud of what I did.” Multiply this experience by 365+ times a year when you walk in and out of your bedroom and you've just made a hugely positive improvement in your life.
Think of the training component of Stuccco Insider as the Netflix of home design. You’ll get a unique username and password to sign into a web-based portal that’s constantly being updated. You can access it at anytime from any device.
The portal contains a library of world-class, practical home design info, and downloadable resources, including:
The world of home design changes fast, which is why members get new content published in the portal every week. Here’s a taste of the type of content that’s accessible within the portal:
If you have a specific design question or challenge, you can submit a request for help and our design team will create training for you.
As an Insider, you’ll be granted access to the private Stuccco Insider Facebook group.
This is the social layer of Stuccco Insider and it’s my favorite component of the membership because members are posting new ideas and advice around the clock.
Only fellow paying members can join the Facebook group, so you know that everyone in it has a serious passion for home design and a desire to improve their own design skills and knowledge.
The Facebook group is a great place to ask fellow members for design feedback on a current project, to learn about what others are working on, to stay up-to-date on the latest interior design news, to network with designers, and more.
A member of the Stuccco team is constantly monitoring the online community to make sure conversations are vibrant, valuable, and free from spammers and trolls.
Every week, a Stuccco Interior Designer hosts a Facebook Live called Rock Your Room.
During these events, a professional interior designer selects a room submitted by an Insider and gives design advice on how to improve it based on the member’s style preference and budget.
If your room is selected to be reviewed during a Rock Your Room event, this service, which would normally cost $249, would be at no additional cost to you because of your membership.
Every Rock Your Room event also includes a question and answer session, which is another great opportunity to get free, quality, personalized design advice.
If you can’t attend a live Rock Your Room event, every event is recorded, published in the content portal, and shared out to the Facebook group so you can watch it at your convenience.
Stuccco Insider is completely free to try for seven days. If you decide to continue forward and become a paying member and are not happy for any reason, let us know within 60 days of purchase and we'll issue a full refund, no questions asked.
Cancel at anytime
Try the full membership for seven days. If you decide Stuccco Insider isn't for you - no problem. Cancel and get a refund at anytime.
Learn & connect with others from the comfort of your home, on the go, wherever you want - the choice is yours.
High value, low price
Access quality training & advice that teaches practical skills for improving your home for only $19.99/month.